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We’re happy to announce that we are partners with the White Label World Expo, the leading online retail sourcing show and the perfect destination for manufacturers to showcase their products to a rapidly growing market. Based in four countries over three continents, it truly is a global event reaching a truly global audience. 

 

On November 27th and 28th, the White Label World Expo will be held at the ExCeL in London for two days of unmissable action for the white label industry. Thousands of global business leaders, entrepreneurs, online sellers, retailers, and distributors come together for the White Label World Expo in order to meet top representatives from the likes of Amazon, Ebay, and Shopify to further their business and make long lasting relationships with suppliers that will benefit their business long term.

 

Why should you come to the White Label World Expo? Well, white label products are some of the most popular items on the market at present. As of 2018, the value market share of white label goods in the UK stood at approximately 52%, one of the highest figures in the whole of Europe. This represents a 28% increase from 2014, where the value stood at 41%.

 

Moreover, in a new study by Cadence Consulting Group, 54% of millennials said their choice of retailer is influenced by the private labels offered, and even 60% thought that their chosen retailer’s white label products were better than other alternatives. A further study discovered that approximately 50% of millennials were open to buying private-label products in any category, with 48% of respondents saying that they expected to buy more in the next 12 months.

 

These figures suggest that the popularity of white label products is increasing and with the White Label World Expo little over two months away, there is no better time to sign up for your free tickets and plan your trip.

 

The White Label World Expo will host 300 of the world’s top suppliers, allowing you to try, touch, and test a multitude of different products and services; all of which will benefit your business if you decide to buy them. You will find a wide range of products and services from a selection of sectors including: beauty, health and wellness, personal accessories, food and beverage, CBD, amongst many more.

 

Adding to this, the Expo attracts over 5,000 of the industry defining leaders, creating an unrivalled networking event for all of the attendees. You will be able to create lasting relationships with suppliers or buyers throughout the sector, ensuring you will be able to strike up business between those you meet; maximising your business’ opportunities.

 

The White Label World Expo not only offers the best exhibitors from the white label and private label industries, but it also possesses an unequalled seminar program, consisting of expert speakers from every walk of life. Here’s a preview of what of the topics the incredible speakers will be discussing at ExCel:

 

The White Label World Expo not only offers the best exhibitors from the white label and private label industries, but it also possesses an unequalled seminar program, consisting of expert speakers from every walk of life. Here’s a preview of what of the topics the incredible speakers will be discussing at ExCel:

 

‘10 Hacks for Black Friday & Cyber Monday on Amazon’ with Danny McMillan, host of Seller Sessions à Danny will walk you through 10 plus hacks on nailing Black Friday and Cyber Monday, from protecting yourself from Black Hat sellers to executing PPC and ranking strategies in the toughest window of sales.
 

‘The New Consumer – What You Really Need To Know’ with Andrew Busby, retail writer, Forbes contributor and one of the top 20 lists of global retail influencers à In this seminar Andrew will explore the new age consumer, the current state of retail and then will look at some of the trends from around the world which are responding to these demands and expectations and in doing so are beginning to push the boundaries of legacy retail.
 

‘Innovative Sales Strategy for Business Success’ with Bianca Miller-Cole & Byron Cole, award winning entrepreneurs à This talk will outline 4 innovative sales strategies to make your business more profitable and to force you to think outside of the box as you continue along your Self-Made journey.

‘Keep Optimising – how to Massively Increase Your Traffic & Conversions’ with Chloë Thomas one of the Top 50 UK influencers in eCommerce and Shipping and host of the eCommerce MasterPlan Podcast à Growing from 10 orders per month to 100 or 100 to 1000 (or beyond) means doubling your business multiple times. In this seminar Chloë will explain how it’s all about capitalising on what you and your business are best at, eradicating your weaknesses, and constant experimentation. Chloe will take you through her model for achieving this, and give you lots of tips and case studies along the way.
 

‘Build a Brand, not a Business’ with Alan Barratt, CEO & Co-founder of Grenade à Building a business doesn’t create a brand, but create a brand and you can build a business. Learn with Alan the key factors and decisions that led to building one of the best known and fastest growing businesses in the UK over the last five years, Grenade.

 

Tickets to attend the White Label World Expo are free, so make sure you do not miss out on the opportunity to attend it. Register for your free tickets on their website.

 

Alternatively, if you want to exhibit your white label products/services to the perfect market at the White Label World Expo, get in contact with Managing Director Nick Woore on 0117 929 6099 or nick.woore@prysmgroup.co.uk.

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